Home Improvement Sales Training
Welcome to the ultimate resource for mastering in-home sales. If you’re selling home improvements— from HVAC and windows to flooring, or remodeling—you’ve found your home. This blog is devoted to the true sales people who knock on a strangers doors from dusk until dawn and ask them to spend thousands of dollars 2 hours later.
With over 35 years of experience and more than 16,000 in-home visits under my belt, I’ve tested and perfected the techniques that turn good salespeople into top earners. This is for the elite—the ones who sit face-to-face with clients, not hiding behind screens, and help them invest in their homes and their future.
If you’re ready to make more sales, have more fun, and become the best in the business, you’re in the right place. Let’s get started!
Understanding Price is a Perception in Home Improvement Sales
The most important concept to understand in price perception home improvement sales is that what the customer believes something should cost is influenced by the information they’ve gathered. In other words, price is a perception shaped by the details and comparisons the customer has received.